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How to Maximise Buyer Competition Off-Market: Block of Units Case Studies (Victoria 2026)

September 21, 2026

Many owners worry off-market means “no competition” or under-selling. Simon Abbott, Victoria’s block-of-units specialist, explains how strategic database-driven campaigns can genuinely maximise buyer competition—sometimes more than open-market.

How Simon Creates Off-Market Competition

  • Segmented buyer alerts—investors vs developers vs syndicate leaders
  • Leveraging pre-qualified buyers who have transacted before
  • Structured “group viewing days” with time limits
  • Clear process for best offers, deadlines, and transparency

Case Study: Turning Off-Market Into Bidding War

When Simon listed a Caulfield block off-market in 2025, he notified his “serious” buyers first, staged a 3-day viewing period and set a hard offer deadline. Competing investors bid the block up $450k above the most recent open-market sales— with no spend on REA or Domain.

Want to see competition for your block without upfront marketing? Ask Simon for a confidential off-market plan now.

Find your next property with Collings

Track suburbs, get matched to on-market and off-market listings, and manage your whole property search in one place. Access the Collings property portal.

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