A property concierge and a real estate agent serve fundamentally different roles in a property transaction. A real estate agent is appointed by and works for the vendor (seller). A property concierge works exclusively for the buyer — or in some cases the vendor — providing independent transaction management and advice.
Who Does Each Party Work For?
| Professional | Who They Represent | How They Are Paid |
|---|---|---|
| Real Estate Agent | The vendor (seller) | Commission on sale price — paid by vendor |
| Property Concierge (buyer-side) | The buyer | Fixed fee or % of purchase — paid by buyer |
| Property Concierge (vendor-side) | The vendor | Fixed fee or % of sale — paid by vendor |
Why Use a Property Concierge Instead of Relying on the Real Estate Agent?
The real estate agent’s job is to achieve the highest possible price for the vendor. Their commission increases as the sale price increases. A property concierge working for the buyer has the opposite objective — achieving the lowest possible price under the best possible conditions. These incentives are fundamentally opposed.
Frequently Asked Questions
Can I use both a real estate agent and a property concierge?
Yes. If you are selling, a property concierge can work alongside your real estate agent — reviewing the campaign strategy, monitoring buyer enquiry and managing the negotiation — without replacing the agent.
Does a property concierge replace a conveyancer?
No. A property concierge coordinates the conveyancer as part of the transaction team. You still need a licensed conveyancer or solicitor to handle the legal transfer of title.
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