Not all buyer feedback is created equal. Michael Tomadakis stresses that serious selling means separating useful, fact-based feedback from a buyer’s attempt to negotiate. He carefully tracks themes: Are multiple buyers referencing the same flaw or concern? Is negative feedback about price only coming from buyers who submit low-ball offers, or also from otherwise credible prospects? Michael’s weekly campaign feedback reports for vendors include inspection numbers, buyer questions, written comments, and side-by-side comparisons to other properties buyers are actively considering. If genuine buyers consistently cite price as an issue, or if your property receives repeated but non-committal feedback after several weeks, that’s strong market evidence—not just noise. Michael urges vendors never to react solely to harsh one-off comments, but instead to look for patterns with the agent’s help. A savvy selling campaign requires interpreting these signals coolly, with a focus on actual offers and buyer actions, not just words. Michael also cautions that sometimes buyers complain about cosmetic issues as a negotiation tactic. Fact-based comparison to recent sales helps vendors keep perspective. If you want honest, systematic, and actionable buyer feedback on your campaign, speak to Michael Tomadakis and the Collings evidence-led team via the portal.

Contact the Collings team: Start the conversation