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When is Price the Problem? Michael Tomadakis on Diagnosing Campaign Issues

September 21, 2026

In some campaigns, weak enquiry does mean the price is too high. In others, it’s a combination of presentation, exposure, or timing. Michael Tomadakis teaches vendors to diagnose systematically: review comparable sales, measure inspection volume, review the campaign’s marketing quality, and listen for repeated buyer price resistance. Dropping price isn’t always the answer—sometimes the agent needs to explain value better or adjust strategy. Michael’s evidence-first method helps avoid knee-jerk price cuts by checking every input before acting.

For a diagnosis grounded in facts, not guesswork, consult Michael Tomadakis at Collings. [collings.com.au/portal](https://www.collings.com.au/portal)

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